Manage and secure your brands
Brand CenterCentralize all your brand assets and turn them into a brand profile that can be used by 2Emotion's AI generators. Every video and every visual stays true to your brand identity, no matter which team creates it.
Your brand essentials, all in one place
The Brand Center centralizes and locks down all your brand assets. Your teams can create independently, within the framework you define.
Logos and fonts
Ensure your teams always use the right logos and fonts.
Brand colors
Your official brand colors are automatically applied to every creation.
Language & AI voice-over
Choose the default language and AI voice-over, and define the options available to your teams.
Brand media
Bring icons, videos, music and visuals together in one shared library.
Video templates
Create faster with templates already aligned with your brand guidelines.
Sequence templates
Stay in control of the sequences available to your teams.
Animation library
Only allow creative effects that are consistent with your brand.
Multi-brand management
Manage multiple brand identities from a single workspace.
Brand asset activation
Enable or disable each available asset
You decide exactly which logos, colors, fonts, media or animations your teams can use. When an asset is disabled, it disappears from the creation options, keeping your brand under control without having to monitor every project.
Templates & sequence templates
Branded templates your teams can reuse
Create video templates and sequence templates already aligned with your brand guidelines: intros, outros, titles, transitions or standard sequences. Your teams start from an approved foundation and create faster, without starting from scratch.
AI-generated content that always stays on brand
The AI Brand Configurator analyzes your brand identities and turns them into brand profiles that can be used by AI visual and video generators. Whatever AI models you use, your content follows the same brand codes and remains consistent, recognizable and aligned with your identity.
Brand identity
AI that understands your brand positioning
Before defining a visual style, the generator first identifies what your brand stands for. It answers one simple question: What should the brand convey? Every piece of generated content starts with the right strategic foundation before being translated into visuals, videos or compositions aligned with your identity.
Visual system & design language
More than brand guidelines: a complete design language
Colors, typography, logos, shapes, icons and compositions: AI does more than simply reuse your brand assets — it understands their role. It identifies what makes your content visually consistent. This prevents you from ending up with two AI-generated visuals that use the right colors but look completely different.
AI art direction
More consistent, less generic AI creations
The AI Brand Configurator tells AI generators which visual styles are consistent with your identity and which ones could undermine it.
Your generated content becomes clearer, more consistent and more distinctive.
It becomes instantly recognizable as your own.
Creative guardrails
AI generation guided by your brand
The AI Brand Configurator also defines the styles AI should avoid: unsuitable graphics, visual codes to preserve and brand signatures to respect.
Your teams retain their creative freedom while generating on-brand AI content within a clear and consistent brand framework.
Brand Center features and benefits
Brand centralization
| Feature | Business benefit |
|---|---|
| Approved logos | GEnsure the right logo is used for each distribution context. |
| Brand color palette | Automatically apply your official colors to every creation. |
| Fonts | Allow or restrict the fonts your teams can use. |
| Languages and AI voice-overs | Choose the default language and AI voice-over, and define the options available to your teams. |
| Brand media | Centralize icons, videos, music and visuals in one shared library. |
| Video templates | Create faster with templates already aligned with your brand guidelines. |
| Sequence templates | Stay in control of the sequences available to your teams. |
| Animation library | Only allow creative effects that are consistent with your brand. |
| Multi-brand management | Manage multiple brand identities from a single workspace. |
AI configuration
| Feature | Business benefit |
|---|---|
| Brand identity analysis | Give AI the right positioning, tone and mood to follow, without having to explain them again for every generation. |
| Visual system & design language | Ensure AI understands the role and usage of your colors, fonts and visual codes, rather than simply working from a list of assets. |
| Art direction for AI visuals | Generate visuals that remain consistent with your style, regardless of which AI models are used. |
| Creative guardrails | Guide AI with elements to avoid and brand signatures to preserve. |
AI COMMITMENTS
Useful, responsible and controlled AI designed to empower your teams.
SECURITY & COMPLIANCE
A secure French platform aligned with the European AI Act.
GREEN TECHNOLOGY
A video partner aligned with your CSR requirements and responsible procurement criteria.
Frequently asked questions about the Brand Center
The Brand Center is where you centralize all your brand assets — logos, colors, fonts, media and templates — and turn them into a brand profile that can be used by 2Emotion’s AI generators. It ensures that every creation, whether human-made or AI-generated, stays consistent with your brand identity.
The Advanced Brand Generator analyzes your website, screenshots and the assets already available in your Brand Center. From these, it identifies your brand identity, visual system, design language, art direction and creative guardrails — creating a complete profile without time-consuming manual configuration.
Brand guidelines list your brand assets. The Advanced Brand Profile tells AI how your brand uses them: the role of each color, the logic behind your compositions, which image styles to favor and which to avoid. This is what makes AI-generated content consistent across creations, rather than simply compliant with your brand guidelines.
No. The brand profile includes creative guardrails: elements to avoid and brand signatures to preserve. 2Emotion’s AI generators create within a controlled brand framework that you can adjust at any time.
Yes. The Brand Center supports multi-brand management: each brand has its own centralized assets and its own AI configuration profile.
No. Like all 2Emotion AI features, Advanced Brand Configuration can be enabled or disabled at your own pace, team by team. You retain full control over what is made available.
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